Are women-owned businesses
lifestyle businesses?

In honor of Women’s History Month, Gwen and Kathleen discuss stereotypes surrounding female entrepreneurs and how these fallacies negatively impact access to funding and gender parity. Listen in and learn tips for busting this myth wide open and how and why you should take women business owners seriously.

Check out cweonline.org and sba.gov for more information and support in starting and growing a business.

Gwen is the Director of the Center for Women & Enterprise Vermont, an economic development nonprofit that helps people start and grow their businesses. She got started as an entrepreneur when she developed one of the first student-run retail incubators in the country featuring products from emerging Vermont entrepreneurs. Gwen holds a Master’s in Applied Economics and Community Development from the University of Vermont and teaches at the college level. She serves on the boards of LaunchVT, the Vermont Community Loan Fund, and the Women’s Business Owners Network.

Show Notes:

• Learn more about Gwen Pokalo